SFC - The Inspiration

SFC Fitness & Health was inspired by one of the greatest influences in my life — my Papa, Sam Forse Collins.

The name SFC stands for Strength. Freedom. Core. But it also stands for the man who saw something in me long before I could see it in myself.

I’ll never forget sitting at his kitchen table, wrestling with the idea of stepping out on my own to start a business. I was filled with doubt — unsure if I was ready or if I had what it took. Papa looked me square in the eye, smiled, and said,
“Girl, you're ready, and you will be successful. What are you waiting for?”

He believed in me before I believed in myself.

In February 2019, I took the leap and opened the doors to SFC Fitness and Health, naming it after Papa’s initials. I chose the Dara Celtic Knot as our logo — a symbol of strength, resilience, and our family’s Irish heritage. It represents the inner strength Papa always encouraged me to lean on — the kind that can’t be shaken by circumstance.

Papa was my rock. He led with compassion, humility, and an unwavering commitment to helping others. He was the kind of man who’d give you the shirt off his back — not out of duty, but because he truly cared. That same spirit lives on at SFC.

This business was built on values:

• Strength of body and character

• Freedom to live life fully

• Core principles that don’t bend under pressure

SFC is more than just a name.
It’s a way of life.
It’s a community.
It’s a family.

We believe in showing up for one another. We believe in lifting each other higher — in the gym and beyond. Because, as the scripture reminds us:

"The eye cannot say to the hand, 'I have no need of you,' nor can the head to the feet say, 'I have no need of you.' There is no division in the body; all members care for one another. If one member suffers, all suffer together; if one member is honored, all rejoice together. For the body does not consist of one member but many."

This is what SFC stands for.
This is who we are.

WE ARE SFC.
Stronger Together.
Capable for Life.